Who you follow on Twitter dictates the type of content you have access to and the quality of the relationships you can establish. For this reason, you’ll want to set up some criteria, based on your experience, your industry, and you’re goals. People you want to follow could include: friends, professionals in your industry, other local businesses, colleagues, and even current or potential customers.
It doesn’t have to be anything earth shattering, and you won’t have any followers (yet) to see it, but it will let people know you are a real person or business and not a robot or spammer. Make the tweet something simple; your introduction to the Twitter world.
If you want to be successful on Twitter you want to make sure you have the right tools. There are a number of tools out there including three you’ll want to have access to from day one.
Sounds simple, but connecting your website to your Twitter profile will help drive traffic and organically build your social following.
Let’s rewind quickly to the point when you first decided to sign up and log on to Twitter.
Gina Watkins is a leading expert on e-marketing for small business – and has a real passion for helping businesses to succeed. Her ongoing series of dynamic lectures are filled with real-world examples, humor and results-driven wisdom garnered from more than two decades of sales, business development and marketing experience. In addition to owning her own business, she is an award-winning direct marketer, has been featured on WUSA Channel 9’s Mind Over Money show, Dr. Gayle Carson’s Women In Business radio show, Morgan State’s Briefcase Radio program, and in numerous other media. In her role as Constant Contact Regional Development Director, she’s presented to more than ten thousand seminar attendees about the keys to success with easy, affordable, highly effective technology tools that grow trusted business relationships.