Success Story: San Antonio, Texas
Packaging crushed ice into 40 lb. paper bags was the earliest stage of a business that would grow to serve clients across Central and South Texas. Located in San Antonio and opened by Jesus “Jesse” Mireles III in 2001, Mireles Party Ice is the culmination of a family business that has evolved from early roots.
In 1974, with the help of his father, Jesse and his wife Melinda Mireles opened a grocery store that catered to various events, with a high volume of requests for kegs and ice. Although the store became the largest keg distributor in San Antonio, Jesse found greater value in focusing the business on ice manufacturing. Through the 1980’s, the couple purchased ice blocks from local ice companies and packaged crushed ice in paper bags. By the 1990’s, Jesse had acquired two 2,400 lb. ice makers, and in 2001 he built his first ice plant.
With plans to leave the family business to his son, Jesse Mireles IV, Jesse IV assumed the role of vice president and contacted the San Antonio Small Business Development Center for assistance. Since working on the company’s business plan, loan preparation, distribution forecasts and projections, Mireles Party Ice has seen great progress. (more…)