America’s SBDC Blog

A “Forbes 100 Best Websites for Entrepreneurs”

Safie Specialty Foods: How Michigan SBDC Helped a Family Business Expand Operations & Exports

July 8, 2026

Meet Mary Safie, president and owner of Safie Specialty Foods Company, Inc., a true go-getter and excellent entrepreneur who’s turning a family legacy into a modern manufacturing powerhouse.

More than just a job, this business is a century-long tradition of Michigan agriculture and pickled perfection. Located in Chesterfield Township, Macomb County, Safie Specialty Foods has expanded from a home-based startup—in the very house Mary’s grandfather began his business during the Great Depression—to a thriving enterprise, focusing on clean, natural, hand-packed specialty pickled vegetables while working with and giving back to the community. Her tenacious spirit and visionary leadership have been the driving forces behind the company’s incredible growth.

As the business grew, Mary and her dedicated team knew they needed strategic support. She relies on the exceptional talents of Chuck Drogosch, who runs Operations, and the incredible efforts of the Human Resources team, including Theresa M. Pavone and Sandra Collias. Their collective expertise and commitment are vital to the company’s success and expansion.

Seeking direction, Mary and her team turned to the Macomb County Planning and Economic Development team, who connected them with the Michigan SBDC and Business Growth Consultant Julie Oldham.

Julie began with a comprehensive assessment, helping Safie’s establish a stronger foundation and answer critical questions about growth, mission, and how the SBDC could help them achieve their goals. Julie’s extensive background in food & beverage, export and strategic analysis was instrumental in several key areas:

  • Financial Analysis: Securing crucial information to conduct a financial analysis to obtain a loan.
  • Export & International Growth: Assisting with export knowledge, connecting the company with the export community, and helping with foreign labeling compliance and landed costs analysis.
  • Market Expansion: Strategizing on gaining new accounts both domestically and internationally.
  • Digital Presence: Enhancing the company’s online visibility with domestic and international Search Engine Optimization (SEO) reporting.

The Safie’s partnership with Julie and the Michigan SBDC has been a game-changer. The result? A significant increase in revenue and staff expansion. Mary purchased necessary equipment, added an entire shift, and successfully branched into a new territory: food service (institutional sales). This division, primarily focused on peppers—an item Mary’s family was the largest U.S. producer of decades ago—is now a major area of growth, with a new dedicated production line being installed.

Julie shared that she has had the wonderful pleasure of being able to work with such a dedicated and talented group of people, including Mary, Chuck, Theresa and Sandra.

Mary extended her deepest gratitude to the Michigan SBDC, stating they were “instrumental in our foundation” and helped Safie’s “to grow and to achieve the success we have had.”

DeLong’s Gizzard Equipment Expands Export Markets with UGA SBDC Support and Training

May 20, 2026

DeLong’s Gizzard Equipment, a specialty poultry equipment parts manufacturer, has carved out a niche in an industry dominated by one-stop poultry machine shops. When owner Mary DeLong Murray set her sights on expanding her company’s export business five years ago, she turned to the University of Georgia Small Business Development Center (UGA SBDC) for expert advice and training. Today, international sales account for 20% of the firm’s annual revenues.

Representative at a trade show booth shaking hands with an attendee next to food processing machinery and a product display screen.
Mary DeLong Murray, owner of DeLong’s Gizzard Equipment, shakes hands with an attendee at her company’s trade show booth at the 2025 International Production & Processing Expo in Atlanta, Ga. (Source: Contributed)

The Macon-based company provides a full array of poultry processing machinery — offering replacement peeler rollers and parts to rebuild old machines or repair and enhance newly manufactured machines. Its roots stretch back more than 50 years to Murray’s grandfather, Horace DeLong, who originally founded the business in Gainesville as a maintenance service for poultry processing plants before expanding into parts and equipment.

Under the leadership of Murray’s mother, former CEO Pat DeLong, the company contacted Dimitris Kloussiadis at the UGA SBDC’s International Trade Center in the mid-1990s, launching a long-standing partnership that continues to support DeLong’s global growth.

“Pat was invited to attend a trade show in London,” Kloussiadis said. “So, we met, and I helped her identify the top poultry-processing equipment distributors in the United Kingdom. Together, we worked out methods to negotiate pricing and international logistics, and they started exporting.”

Kloussiadis soon identified additional world markets, and Pat DeLong pursued those opportunities aggressively. Within a year, DeLong’s was selling in parts of South America and Canada.

The partnership continued, and by 2021 the Georgia Department of Economic Development honored DeLong’s Gizzard Equipment with a GLOBE Award in recognition of its success in expanding into new markets. Around that same time Murray, who had been with the company since 1997, stepped into her leadership role and began guiding the business into its next phase of growth.

“The SBDC has done several things to help us grow in this area. Dimitris helped us do a detailed worldwide market analysis and provided us with a list on who’s importing most of the products we sell. Then he connected us with the right people. We don’t have to travel anywhere. Dimitris feeds us this information so we can get in touch with the customer.”

Kloussiadis recommended that Murray’s company focus on Colombia and Mexico, the top two markets in Central and South America for poultry processing equipment. He then connected Murray to the U.S. Department of Commerce’s Gold Key Service, which provides matches with up to five potential partners in another country. He briefed her on Colombian business and culture before she traveled to meet potential distributors.

“Mary was pleased with all the assistance provided for her preparation and the effectiveness of her first overseas business trip,” he said. “She came back with about four good distributor leads, and we’re working now on following up with companies in Colombia and next, Mexico.”

Murray participated in the UGA SBDC’s ExportGA program in 2021 and found it so helpful she returned with her staff in 2024. Led by the UGA SBDC International Trade Center in partnership with the UGA Terry College of Business, ExportGA is an intensive, four-session course designed to prepare businesses for exporting. Terry College students engage directly with business owners to provide targeted research to support their specific industries.

“ExportGA is hands-on,” Kloussiadis said. “Georgia companies learn how to set their international pricing, work through foreign trade regulations, manage international payment methods and develop an international marketing plan they can readily execute by the completion of the program.”

Murray has used her ExportGA training to introduce new staff to these skills until they, too, can participate in the program.

Three people standing in front of a presentation screen reading “ExportGA 2024” and “Thank You,” following a conference session.
Mary DeLong Murray, owner of DeLong’s Gizzard Equipment (center) poses with her nephew Nate (left), and UGA SBDC international business consultant Dimitris Kloussiadis. Both Murray and her nephew were 2024 graduates of the UGA SBDC ExportGA program. (Source: UGA Office of Public Service and Outreach)

Exports now stand at 20% of DeLong’s total business, and Murray believes they make a significant contribution to the company’s success.

“Every time we do something to increase our exports, we see at least a one percent increase in sales,” she said. “However, we’re only a small part of what goes into a poultry plant. Many want to buy from a one-stop shop. We specialize, but we got that business. That one percent in a new market makes a difference.”

Murray and Kloussiadis meet every quarter to further explore ways she can maximize the export potential of DeLong’s.

“The more you get into international business, the more you realize the world is smaller than you think it is,” Murray said. “The UGA SBDC gives us the feedback and exposure we need to expand and learn about our product and what it looks like in the international community.”

Small WA Cidery Exports to South Korea with SBDC Help

September 30, 2024

By Hope Tinney, Washington SBDC

ELLENSBURG, Wash.—Being named the SBA Seattle 2020 Rural Small Business of the Year not only put Wheel Line Cider on the map, it opened up a world of export possibilities for this small, family-owned cidery.

Wheel Line Cider owner Susie Jensen says she recently shipped 63 cases of cider to one of the largest adult beverage distributors in South Korea, and it wouldn’t have happened without the support and assistance of numerous state or federal agencies, including the Washington Export Outreach Team, the Washington State Department of Agriculture, the Western United States Agricultural Trade Association and the Washington Small Business Development Center (SBDC).

“They are my guardian angels,” Jensen said. “I think the whole process has been amazing, it’s just been amazing.”

Continue reading