What is it, How to Calculate it, How to Improve Profit Margin
By Anna Baluch –
When you sell a product or service, it’s important to understand your profit margin or how much money you make by selling your product. Essentially, a profit margin shows your return on investment (ROI) for all of your expenses. A low margin indicates you’re not getting the ideal ROI for your expenses while a high one proves you’re doing well.
Ideally, you’d have a high profit margin that steers your organization toward long term growth and success. By taking the time to figure out your profit margin, you can set attainable goals and make informed decisions for your unique business. (more…)


Every year, Americans start businesses with the hope of achieving financial success, independence, and personal fulfillment. Unfortunately, many times those dreams are never realized. Too often the enthusiasm and energy that small business owners put into their business isn’t matched by the planning and skills needed to survive.
