From Local Legacy to Thriving Success Story: Crest Haven Farm Market in Danville, PA, is more than just a place to buy groceries. It’s a cornerstone of the community, boasting a rich 52-year history. But in 2017, when Scott Keefer and Shawn Snyder took the reins, they embarked on a journey that transformed Crest Haven into a thriving local success story.
Scott Keefer and Shawn Snyder embody a deep passion for the grocery business – and their community. Since acquiring Crest Haven Farm Market in Danville, PA in 2017, they have not only preserved the rich traditions of this 52-year-old market, but have provided exceptional value and expanded services to faithful customers. Crest Haven sources goods from over 20 local small businesses and is the go-to supplier for fundraisers that support schools, churches, and fire companies in the region. The market’s vibrant social media engagement, with over 17,000 followers, reflects these strong bonds.
When considering purchasing the market, Scott and Shawn sought help from Bucknell University’s Small Business Development Center (SBDC). The SBDC’s help with industry research, business planning, and financial counseling – as well as a U.S. Small Business Administration’s (SBA) backed financing package – were pivotal in the acquisition of the market. Ongoing SBDC assistance with trend analysis, marketing, and human resource management has been instrumental to their further growth. Under their leadership, employment at Crest Haven grew from 10 to 25 in 2019 – and then jumped to 40 with their new second location in Bloomsburg – all while their sales tripled. With diligent work, they remained open throughout the pandemic, ensuring their community had access to essential food supplies. Critical to preserving these jobs was the SBA’s Paycheck Protection Program.
In recognition of these achievements, the SBA named Crest Haven the Eastern Pennsylvania Entrepreneurial Success of the Year for 2023. With an unwavering dedication to preserving the market’s legacy and a commitment to outstanding customer service, Scott and Shawn are poised to continue growing their vision. Crest Haven Farm Market stands as a shining example of the power of resilience and community connections and is a testament to the enduring spirit of small business.