America’s SBDC Blog

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Plan Your Business Website in 3 Easy Steps

August 15, 2016
By Adam Wozney
Wix.com | @AdamDeanWozney

SBDC Top of Post50 percent of small businesses do not have a website according to a recent blog post by SBA.gov. What does this mean to you as a small business owner? It means that having an online presence for your business will give you a competitive edge. New technologies available to you like those offered by Wix make it easier than ever to have a professional looking website for little to no cost.

But where to start? Wix hosts over 88 million websites. With this enormous pool of user data and over ten years of website design expertise under our belts, we know what goes into building a stunning website.

Below are some steps on how to get started building your business’s first website.

Step 1 - Define Your Website GoalStep #1 Define your Website’s Goal

What is the point of your website? Set an objective. Defining your website’s goal will help guide you through the creation process. In our experience, the best websites have a single goal. Is the goal of your site to sell a product or service? Get more newsletter subscribers? Increase social media followers? Your goal is the core of your website. By identifying the goal from the beginning, you will be able to easily navigate the development process of your site.  (more…)