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Minnesota SBDC Helps Small Businesses Think Big

May 21, 2014

Since 1951, the Wrazidlo family has been providing the Twin Ports area of Duluth MN, Superior WI, and surrounding communities with quality meats. Wrazidlo’s Old World Meats continues a tradition that started with Paul Wrazidlo’s grandfather, Frank Wrazidlo, when he opened Frank’s Quality Meats in Duluth, MN. Today, Old World Meats continues to grow and provide quality products made with the same meat recipes and techniques handed down through the generations.

Paul Wrazidlo first came to the Center for Economic Development (CED), Northeast Minnesota’s Small Business Development Center, to participate in the University of Minnesota Duluth (UMD) Student to Business Initiative (SBI) Marketing program in fall 2012. UMD students provided him with an integrated communications and marketing plan that really impressed him.

“The marketing program was the boost we needed,” Paul said, “we have used 99% of their proposed marketing suggestions and today when I walk through the door of a prospective customer I think ’People Buy What I Believe.’ The students stressed this to me in their presentation.”  (more…)