Can you believe the holidays are upon us already?
With the busiest shopping days (and therefore busiest days for marketers) quickly approaching, you’ll want to make sure you can maximize the impact of your efforts. In particular, you’ll want your email and social media content is share worthy. This way your current audience will help you spread the word about your business to their friends, who make great prospects for shopping with you this holiday season.
So, how do you create share-worthy content? Here are 3 ideas:
1. Pay attention to what your fans, followers, and readers really want
If you want your business to be part of your customers’ holiday plans this season, you’re going to need to deliver content they actually care about. This is especially important during the holidays when your customers are not only busy, but are also being bombarded by content from a number of other businesses fighting for their attention. (more…)