If you are a military veteran running a small business, we have some good news for you. Americans want to purchase from a veteran-owned business. It’s true.
In fact, two-thirds of the respondents in a national poll revealed that they’d be more likely to buy from a veteran-owned business, according to the National Veteran-Owned Business Association (NaVOBA). They trust veterans, appreciate their skills and respect their work ethic.
Now that you know most people would prefer to do business with a veteran, how do you get the message out that you are a veteran-owned business? Try implementing these three strategies.
1. List your business in veteran-specific online directory listings. You can tap into several free online business directories specifically for veteran-owned businesses. Consider listing your business in: (more…)